As it continues to grow, the packaging industry is experiencing an unprecedented transformation with rapidly evolving advancements in sustainability and improved technology innovations. As a result, both brands and consumers are constantly battling between cost and eco-friendly choices. In 2016, reports showed that 66% of consumers were willing to pay more for sustainable goods, as compared to 50% in 2015. However, increased costs are still preventing many from making the choice to purchase environmentally sound products.
For a a more detailed analysis check out the infographic below, or contact QPSI and let us help you navigate your packaging journey.
(Infographic via Raconteur)